What’s the Best Time of Day to Take CBD?

The Magazine: What’s the Best Time of Day to Take CBD?

There’s no shortage of information when it comes to bringing CBD into your wellness regimen — how to take CBD, how much is enough, and even which formulations are best to support your goals. But when should you take CBD? Should it be a new morning ritual, or folded into your nighttime routine?

Though timing is important, there is no precise golden hour. Here’s what you should know when considering the best time of day to take CBD:

The basics: what is CBD?

Cannabidiol (CBD) is one of the most famous cannabinoids found in both hemp and cannabis plants. CBD is extracted from hemp — along with many other cannabinoids, terpenes, flavonoids, lipids, and other compounds — and refined to create oils, beauty products, and many more everyday wellness and self-care products.

Choose a time that aligns with your wellness goals

The best time to take CBD depends on why you’re taking it in the first place. Know why you want to take CBD before choosing a timeframe. Do you want to start the day with clarity or wind down after an intense day at work? Time of day aligns naturally with those goals.

You should also consider what other ingredients are in your CBD of choice. At Prima, we carefully select complimentary herbs, adaptogens, and extracts to support your wellness goals. Take the Brain Fuel elixir, for example. Brain Fuel pairs CBD with adaptogens that support focus and cognitive function*. ” A second ingredient, rhodiola, improves learning and memory function*, according to a 2018 study published in Frontiers in Pharmacology. Such a formula is best in the morning, to prepare you to take on the day.

The same goes for nighttime relaxation. Our Rest Easy elixir helps gently lull you into dreamland by blending CBD with calming herbs that enhance sleep quality and polyphenols that support relaxation*. Our blend also includes chamomile, which contains a flavonoid called apigenin. Studies have shown that this flavonoid binds to benzodiazepine receptors in the brain, resulting in a sedative effect.*

Does the CBD type matter?

In short, yes. Each CBD type takes its own path through the body, which impacts when and how its effects are felt. For example, CBD skincare products do not go through any digestive processes, so they take effect quickly at the application site. A drink mix or CBD capsules makes its way through your digestive system, so its effects are felt gradually over a longer time period.

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The CBD type also impacts the bioavailability of the cannabinoid, or how much CBD your body actually absorbs. Typically, your body will only absorb a small percentage of the CBD advertised on the label. Our products are all made with broad spectrum CBD formulated to maximize this percentage, thanks to our proprietary microencapsulation process.

Additional tips for choosing the right time of day for CBD

  • Don’t rule out taking CBD throughout the day at different intervals and amounts. Morning and night aren’t your only options for taking CBD. You might want to try “microdosing,” or taking small amounts throughout the day. Each single-serve Go-To Elixir pouch contains 10mg of broad spectrum hemp extract, perfect for stirring into your drink of choice at any time.

  • Follow the protocol of similar, non-CBD products. This is especially relevant for skincare. For example, many face treatments are applied at night to maximize absorption time while you sleep. CBD-infused facial oil, like our Night Magic, operates under the same principle.

  • Read what else is in the CBD product. Are the other ingredients in your CBD product best taken at a certain time of day, like the chamomile in our Rest Easy elixir or the rhodiola in our Brain Fuel elixir? That can help influence when you decide to take your CBD.

  • See how you feel when taking CBD with food or without food. You may feel more comfortable taking CBD with a meal, or you might want to take it first thing in the morning or as the last thing at night. This is really about personal preference: go with the option that best fits your lifestyle and comfort level.

Listen to your body as you begin your CBD journey. Assess how the active compounds of the plant impact you, in large and small ways alike. As you become familiar with how CBD influences your mind and body, you can adjust when you take CBD to best support how and when you want to feel (or not feel). As always, if you have any questions, speak to your doctor or a health professional who can help you navigate your wellness journey.

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